The golden years of rapid growth, nike free 7.0 brand the rapid expansion of stores increased capital accumulation; it also brings the inventory side effects. Li Ning, Smith Barney, Where the customer, Sea Orchid House shoes and apparel brands have been exposed to high inventory levels,http://www.cheapnikeshoes4au.com/ as a signal of the industry slowdown. According to the annual report released by Nike, the Nike Company’s inventory cycle than in previous years, 36 days to 38 days. The report shows that the Nike 2011 inventory of 1.133 billion yuan, an increase of 40.64%. The average inventory turnover days for 73 days, almost twice that of Anta.
2011, domestic the air jordan shoes industries annual growth rate from 20 percent in the past down to about 13% is expected by 2012, the growth rate will further slow to about 5% -8%. Accordingly, some people say, Nike industry has entered a period of adjustment, the transition is an urgent need. Nike inventory backlog growth is slowing, and children’s products market has burgeoned. Barbara, children’s clothing brand in the first half of 2011, operating income of 756.9337 million yuan, an increase of 57.48%.
Compared to competitive adult nike shoes online, the child’s money is indeed better to make some more willing to spend a lot of parents to children to buy Nike. Higher profits and a broad market space, many sports brand invariably turned their attention to children’s products market, scrambling to snatch a piece of cake. 2012 may be the year of the Nike brand to develop the children’s business.